Paessler Launches dedicated North American MSP Program led by Channel Veteran Joe Paquet

To spearhead this initiative, Paessler has appointed Joe Paquet as the Sales Manager of its new MSP Program in North America. Paquet, an industry veteran with over 30 years of experience in channel sales and leadership, joins Paessler after previously serving as Head of Channels, Americas at Lansweeper, a leading IT asset management software provider.

In his new role, Paquet will be responsible for identifying, onboarding, and supporting new and existing Paessler MSP customers. His focus will be on helping MSPs leverage Paessler’s PRTG software observability and management capabilities to drive success and create long-term growth strategies.

Helmut Binder, CEO of Paessler GmbH, commented on the appointment: “Joe's extensive channel experience and his ability to translate data into actionable revenue opportunities for MSPs make him an excellent fit to lead our new MSP Program in North America. His leadership, combined with Paessler’s investment in MSP-specific resources, will help our partners evolve their sales strategies and monetize data into tangible business outcomes.”

The MSP market continues to grow as businesses increasingly rely on specialized providers to manage and optimize their complex IT environments. Gartner projects global IT spending to reach $5.74 trillion in 2025, a 9.3% increase from 2024.

Key benefits of Paessler’s MSP Program include:

1. Flexible licensing model aligned with MSP business needs
2. Service-led approach enabling tailored offerings
3. Enhanced collaboration with dedicated support and joint pitching opportunities
4. Increased co-marketing investment
5. Official recognition on Paessler’s MSP page
6. Access to dedicated sales resources
7. Incentivized tiered discounting for business expansion.

“Businesses rely on MSPs to drive maximum value in their digital transformation journey while mitigating risks, improving efficiency, and cutting costs,” said Joe Paquet. “Our new program is designed to empower MSPs to meet these demands effectively, providing a service-led model that enables them to scale and grow alongside their clients.”

Paessler will host a webinar on April 22 to introduce the new MSP Program. Interested MSPs can register at https://go.paessler.com/en/msp-webinar-april-2025.

For more information about Paessler’s MSP Program, visit https://www.paessler.com/partners/become-an-msp.