December 11, 2012 - Source: MicroScope

The Internet Has Been a Channel Game-Changer

 

by Christine Gebauer

"What have been the most important channel developments in the last 30 years? There are a wide range of opinions, but there is some consensus that it has a lot to do with services emerging as the way to pitch, rather than product, along with a maturity in the relationship between vendors and resellers. [...]"

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